[gaia] Zero Rating & Internet Adoption: The Role of Telcos, ISPs & Technology Companies in Expanding Global Internet Access

Richard Dent <rd459@cam.ac.uk> Thu, 05 October 2017 18:10 UTC

Return-Path: <rd459@cam.ac.uk>
X-Original-To: gaia@ietfa.amsl.com
Delivered-To: gaia@ietfa.amsl.com
Received: from localhost (localhost []) by ietfa.amsl.com (Postfix) with ESMTP id 54FB313433C for <gaia@ietfa.amsl.com>; Thu, 5 Oct 2017 11:10:23 -0700 (PDT)
X-Virus-Scanned: amavisd-new at amsl.com
X-Spam-Flag: NO
X-Spam-Score: -1.5
X-Spam-Status: No, score=-1.5 tagged_above=-999 required=5 tests=[BAYES_50=0.8, HTML_MESSAGE=0.001, RCVD_IN_DNSWL_MED=-2.3, SPF_PASS=-0.001] autolearn=ham autolearn_force=no
Received: from mail.ietf.org ([]) by localhost (ietfa.amsl.com []) (amavisd-new, port 10024) with ESMTP id o_hvP61e_uQX for <gaia@ietfa.amsl.com>; Thu, 5 Oct 2017 11:10:20 -0700 (PDT)
Received: from ppsw-43.csi.cam.ac.uk (ppsw-43.csi.cam.ac.uk []) (using TLSv1.2 with cipher ECDHE-RSA-AES256-GCM-SHA384 (256/256 bits)) (No client certificate requested) by ietfa.amsl.com (Postfix) with ESMTPS id 140361344D8 for <gaia@irtf.org>; Thu, 5 Oct 2017 11:10:08 -0700 (PDT)
X-Cam-AntiVirus: no malware found
X-Cam-ScannerInfo: http://help.uis.cam.ac.uk/email-scanner-virus
Received: from cpc130660-camd16-2-0-cust248.know.cable.virginm.net ([]:53903 helo=Richards-MacBook-Pro-2.local) by ppsw-43.csi.cam.ac.uk (smtp.hermes.cam.ac.uk []:587) with esmtpsa (PLAIN:rd459) (TLSv1.2:ECDHE-RSA-AES128-GCM-SHA256:128) id 1e0Ab0-0002xC-ml (Exim 4.89) for gaia@irtf.org (return-path <rd459@cam.ac.uk>); Thu, 05 Oct 2017 19:10:06 +0100
To: gaia <gaia@irtf.org>
From: Richard Dent <rd459@cam.ac.uk>
Message-ID: <f50e8364-eddc-7f1b-97c6-03cf2eceeb6a@cam.ac.uk>
Date: Thu, 05 Oct 2017 19:10:05 +0100
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10.12; rv:52.0) Gecko/20100101 Thunderbird/52.3.0
MIME-Version: 1.0
Content-Type: multipart/alternative; boundary="------------A7F2941E307AD81DEB6B6C4F"
Content-Language: en-US
Archived-At: <https://mailarchive.ietf.org/arch/msg/gaia/001JYudUT2ibyHUzzN3xLxa4KJU>
Subject: [gaia] Zero Rating & Internet Adoption: The Role of Telcos, ISPs & Technology Companies in Expanding Global Internet Access
X-BeenThere: gaia@irtf.org
X-Mailman-Version: 2.1.22
Precedence: list
List-Id: Global Access to the Internet for All <gaia.irtf.org>
List-Unsubscribe: <https://www.irtf.org/mailman/options/gaia>, <mailto:gaia-request@irtf.org?subject=unsubscribe>
List-Archive: <https://mailarchive.ietf.org/arch/browse/gaia/>
List-Post: <mailto:gaia@irtf.org>
List-Help: <mailto:gaia-request@irtf.org?subject=help>
List-Subscribe: <https://www.irtf.org/mailman/listinfo/gaia>, <mailto:gaia-request@irtf.org?subject=subscribe>
X-List-Received-Date: Thu, 05 Oct 2017 18:10:23 -0000

Harvard Berkman Klein Centre workshop paper on Zero rating:



    Many different models of industry initiatives currently fall into
    the loose definition of zero rating. Creating a better defined
    taxonomy of program parameters, technical mecha- nisms, and impacts
    may allow for greater nuance and understanding in the field, as well
    as more targeted regulatory responses.


    Universal Internet access and adoption is a common goal but one that
    requires significant investment in global infrastructure. Some
    assert that zero rating programs may serve as a helpful stopgap
    measures to increase access, while others argue that these programs
    contribute to the creation of a tiered internet ecosystem without
    providing meaningful benefits to the targeted beneficiaries.


    Zero rating initiatives may be employed in pursuit of goals other
    than Internet adoption, such as emergency services messages or
    security updates, and the goals of a particular program may make it
    more or less controversial.


    More empirical research is required to fully assess the impact of
    specific zero rating initia- tives, as well as zero rating
    generally, on Internet adoption in the developing world. This
    research will sometimes require access to usage information held by
    mobile carriers and zero rating service providers that should be
    handled with user privacy in mind.

PhD Researcher, Department of Sociology
Centre for Science & Policy network member
Affliated researcher, Networking for Development Lab, Computer lab
University of Cambridge

Tel: 07827 537537