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Re: [Bimi] (non)desire for bimi

Marcel Becker <marcel.becker@verizonmedia.com> Sat, 16 February 2019 16:24 UTC

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From: Marcel Becker <marcel.becker@verizonmedia.com>
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Date: Sat, 16 Feb 2019 08:24:54 -0800
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Subject: Re: [Bimi] (non)desire for bimi
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On Feb 16, 2019, at 08:11, Dave Crocker <dhc@dcrocker.net> wrote:
>
>>> All, what BIMI could do, is to teach
>>> "Hey User, this message from $BRAND is only valid if you also see $BRAND's logo"
>>>
>> And that would be bad thing?
>
>
> Except, of course, that it will not have that effect on users, because there is extensive experience demonstrating that users mostly do not learn or use such signals.

While I usually tend to agree with that statement it is — in that
absolut form — not necessarily true. We know that, given time, users
are quite capable of learning and using such signals. When
specifically designed for that task.

But above I was merely reacting to a statement portraying that
potential outcome as failure. IF it had that effect, I wouldn’t call
it failure. But that’s besides the point of this conversation now as
well so I will shut up.

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